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ZEE CINE AWARDS is magical celebration of Hindi Cinema, lit up by the glittering presence of talented creative minds and starry performances! Every year a wave of eagerness and enthusiasm sweeps over film fanatics as the Award night approaches. ZCA has left memorable footprints across several international territories such as London, Singapore, Dubai, Mauritius, Malaysia and Macau. The show reaches out to an expansive universe of ZEE’s channels that entertains over 959 million viewers across 171 countries. It has also earned the reputation of being the BIGGEST VIEWER’S CHOICE AWARDS SHOW. But ZCA is not just any ordinary award show. It promises the greatest stage for some serious business propositions and brand promotions. Host countries enjoy matchless benefits from this larger than life film-fiesta! From highlighting the culture, languages and lifestyles to leisure and tourist landmarks, ZCA promotes the country’s diverse facets on a huge scale! We showcase local talents through cus